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Take your business to greater heights with data visualisation

Can knowledge with visuals like interactive maps and graphs assist you make higher choices in enterprise? The Star Media Group’s enterprise analytics supervisor Sandip Mitra believes it completely can.

In response to him, there are a lot of methods knowledge visualisation will be utilised to get clearer insights in enterprise or day-to-day operations, akin to understanding their goal market or studying about the perfect timing to achieve out to the best viewers.

“For instance, in case your major focus is to observe gross sales efficiency, you’d wish to know find out how to enhance gross sales based mostly on plenty of components with knowledge visualisation. Then in case you’re somebody in finance, you should utilize knowledge visualisation to search out out why a specific enterprise unit is just not producing income regardless of having spent lots of sources. There are some anomalies that we are able to work out with knowledge visualisation,” Sandip added.

As an example his level, he detailed a mission managing worker allowance funds with a earlier employer, throughout which he utilised knowledge visualisation instruments to give you a brand new and more practical coverage.

“My major position was to work with finance, the human useful resource (HR) division and procurement. So we began by mapping all of the individuals within the organisation, which at the moment had about 120,000,” he stated throughout an interview in Petaling Jaya, Selangor.

Sandip will be sharing more industry experiences and anecdotes on data visualisation at a workshop by Star Media Group on Feb 26. — Sandip MitraSandip will likely be sharing extra business experiences and anecdotes on knowledge visualisation at a workshop by Star Media Group on Feb 26. — Sandip Mitra

He then regarded on the sorts of allowances that staff had been getting, then drilled right down to how lengthy and why that they had been receiving the advantages, and finally produced an information visualisation report to focus on how the funds needs to be made, in line with the precedence stage of important abilities possessed by the staff.

In response to Sandip, the report allowed the HR division to give you fee packages and insurance policies with higher management and extra info for workers. He added that the coverage change was potential with knowledge visualisation, claiming that it helped that firm to save lots of no less than US$20mil (RM82mil) that yr.

Sandip will likely be sharing extra business experiences and anecdotes on knowledge visualisation at a workshop by Star Media Group on Feb 26, geared toward those that wish to be taught the mechanisms of knowledge visualisation and apply the abilities for data-driven communication in enterprise, or as a type of relaying insightful info to related events.

Individuals will discover ways to use Tableau, an interactive knowledge visualisation software program which Sandip describes as “user-friendly” due to its clear design and a number of options designed to assist customers construct knowledge for evaluation.

Particularly, he’ll information individuals by means of the workshop with Tableau Prep, which comes with sensible options akin to permitting customers to organise info in knowledge by means of one-click operations. Individuals can even discover ways to schedule and monitor knowledge circulation by means of the software program.

“It’s the most well-liked knowledge visualisation software program out there proper now. We’re going to make use of this device to clarify how knowledge visualisation will be finished at your organisational stage,” Sandip stated, including that individuals with primary data of Microsoft Excel ought to have the ability to simply grasp the software program.

The workshop can even embrace a discussion board session with audio system from totally different industries speaking about their expertise and use instances of knowledge visualisation.

“It’s all about enhancing your perspective on find out how to use knowledge successfully,” he stated.

Regardless of the usage of Tableau within the workshop, Sandip stated he hopes that individuals can even perceive how knowledge visualisation is not only associated to know-how. Studying find out how to use the software program is just not the tip objective of the workshop as Sandip believes there could also be higher instruments for knowledge visualisation sooner or later.

“The main focus is to not be tool-specific. As an alternative, the main focus needs to be on understanding why an evaluation is required, find out how to get it and what’s the easiest method. In each enterprise resolution, there’s a step-by-step information to determine issues and give you options.”

Normally, Sandip believes problem-solving begins with gathering knowledge and presenting them in the best means.

A Knowledge Visualisation Workshop will likely be held at Menara Star in Petaling Jaya, Selangor, on Feb 26 from 9am to 5pm. For extra info, head to or contact or 03-7967 1388 ext 1432.

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