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Google’s vacation rentals targeted by travel firms in EU letter

Expedia Group Inc, TripAdvisor Inc and eDreams Odigeo SA requested the European Union to research how Google exhibits trip leases, claiming it unfairly will get a outstanding putting above different search outcomes.

In a letter to EU Competitors Commissioner Margrethe Vestager revealed on-line, greater than 30 journey companies allege that Google is “favouring its personal service generally search outcomes pages” by displaying adverts “in a visually-rich OneBox” exhibiting photos, a map preview, scores and costs. The show “secures Google’s service extra person consideration and clicks than any competing service could purchase”.

Google was fined in 2017 for the way it displayed product adverts above search queries and instructed to supply related placement to rival purchasing comparability providers. It is going to combat that EU choice at a three-day court docket listening to later this week. Dozens of firms have complained to the European Union about how Google search exhibits competing search providers. Regulators sought suggestions final yr on native search and jobs search providers.

Google mentioned assertion that it’s testing a brand new format for specialised searches in Europe “the place individuals may see a carousel of hyperlinks to direct websites throughout the highest of search outcomes”.

“That is designed to show the vary of outcomes accessible,” a spokesperson for the corporate mentioned in an e-mail. “Search outcomes are designed to supply essentially the most related data to your question.”

The Monetary Instances reported on the letter earlier on Feb 10. – Bloomberg

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